Mystery Hostess Events

Good times to do a Mystery Hostess Event:

  • your launch party
  • your re-launch party (took a break from c+i for a bit and want to get back into it)
  • big sales
  • when you don’t have a hostess
  • to highlight certain collections (hair accessories, birthstone pieces, etc.)

One thing I would suggest to EVERYONE on our team is HOST YOUR OWN ONLINE EVENT!!! It’s completely up to you if you want to do a full on mystery hostess where one winner takes all, or a multiple winner giveaway (I like the second because more people win!) and on how entries are counted, I’ll post a few ways I’ve done it in the past below for you to see!

**Remember to book this event with an alternate email account of yours to get the hostess credits!**

Example of earning entries and post wording:
Welcome to my VIP Giveaway Event!! <insert something about why you’re doing this event – annouce your business, the semi-annual sale is here, just for fun, because there is a blizzard outside… etc.>  I want to do a fun VIP Giveaway for my fabulous VIP’s!! Join me during this fun 5 day shopping event where I share my favorite looks of the season and give you first sneak peeks on pieces included in the sale! Read on how you can all have a chance at winning 6 fabulous prizes!

For everyone who shops during my VIP Giveaway Event, there are multiple ways to WIN!
Every order=1 entry
Spend $50= 3 entries
Spend $100=5 entries + FREE shipping
Spend $125=6 entries + FREE shipping
Spend $150=8 entries + FREE shipping
Spend $200=12 entries + FREE shipping
BONUS: Anyone who invites a friend will receive a BONUS entry when BOTH of you shop the event!

Example of how to break up prizes:
We will be having 6 lucky winners during this VIP event! Take a look at all of the fabulous prizes below:
1 Morningtide Convertible Statement Necklace  <this piece would change based on whatever the 1K incentive is for the month!>
2 $100 Shopping Spree’s
1 $50 Shopping Spree
1 Pair of Studs (you’ll get these free from booking your event from another pop up–if you don’t have a pop up to book from, then don’t include this)
1 (full price) Piece 50% off
***ANYONE who books a future event for this Spring will be given a pair of studs for FREE when you book during this event!!!***
*Prizes subject to event sales, if pop up reaches a lower or higher threshold prizes will be adjusted as needed*

^^^I include the above statement, because prizes are based off of a $1k pop up, if they are lower or higher I either add or take away shopping spree’s—What’s nice about this is I can “cheer” them on to higher pop ups without sounding too “sales-y” Ex: “We are SO close to adding another $50 shopping spree to the giveaway!! So exciting!! The next order will be entered to win it!”–>Something to that effect.

Make sense?!
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Pop-up Themes

I love good pop-up theme ideas, cutesy names, fun decor, etc! I want to hear yours too! What themes have you used at pop-ups that have been successful? Everyone loves a good theme party! You can even do online pop-ups with themes!

More ideas here: Pop-up Shop Themes Ideas
& be sure to check out the pop-up marketing images here.

Things to think about:

  • Time of year/season
  • Age range of guests
  • Any new collections you are highlighting?
  • Any certain deal you are highlighting?

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Ideas for Pop-up Locations

Need an idea for where to host your next pop-up? Need suggestions for a hostess who is unsure?

  • Pop-up in a park (“trunk” show)
  • Coffee shop/cafe
  • Salon (hair, nail)
  • Your home
  • Hostesses home
  • Backyard bash
  • Wine bar
  • Local restaurant
  • Yoga studio
  • Bridal store
  • Local gym
  •  Your office “break room”
  • Ice cream shop
  • Library
  • Bookstore
  • Pop-up on the go

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